Recipe videos you can actually shop from

Crave sits behind a creator’s link in bio—watch short recipe videos, save ingredients, and open shop links without leaving the moment. Built for high-intent viewers and the creators who earn from every click.

Watch & Shop

Watch the recipe. Tap what you need. Buy in the moment.

You clicked a link in someone’s bio—you’re ready to cook or buy, not hunt through a static menu. Crave keeps you in the video while ingredients appear on screen. Save items for later or open shop links when you’re ready—no app install.

Demo pages use sample affiliate links for illustration.

For Creators

Your link in bio should sell the recipe—not bury it

Generic link trees weren’t built for recipe video. Crave is a focused home for your vertical posts: a profile grid, full-screen playback, and shoppable ingredients synced to each video. Wire your own affiliate tags and keep every commission—Crave is the storefront, not the middleman.

Join the creator waitlist

We’re onboarding food & recipe creators in batches. Get early access, a personalized demo page, and first notice when you can claim your profile and plug in your own affiliate tags.

Early access · Onboarding in batches · No spam